Outcome-Based Pricing · No Rigid Quotas

Compete on Outcomes, Not Cheapness

Other tools sell prompt tracking or AI visibility dashboards for $99–$699/mo. AppNexa is Competitive Demand Intelligence: which customer demand competitors own, why their third-party proof wins, what each gap is worth in modeled pipeline, and the exact attack plan to take it back.

Founding Customer Program$99/month for the first 100 growth teams

We're opening AppNexa to our first 100 growth teams at a founding rate of $99/mo (public $149/mo). You'll keep this lifetime rate while subscribed. No artificial countdowns or fake spots.

Free

$0

No credit card needed
Proof of Value

One-time snapshot discovering competitor advantages and your #1 opportunity.

  • 1 company domain + 2 competitors analyzed
  • Demand capture rate & gap percentages
  • Top 3 commercial gaps detected
  • 1 complete opportunity with modeled economics
  • 1 full 'Why They Win' proof diagnostic
  • No credit card required to start

Growth

★ MOST POPULAR

$119

/mo
billed annually ($1428/yr)
14-Day Free Trial (No Card)

Complete continuous competitive intelligence with weekly attack guidance.

  • Complete Demand Map (all 20+ gaps unlocked)
  • Competitor Attack Map for up to 10 rivals
  • Full Evidence Graph & source citations
  • Attack Plans & pipeline models for every gap
  • Weekly Competitive Radar & Monday Brief
  • Experiment Center & win-rate attribution

Operator

$319

/mo
billed annually ($3828/yr)
Money Proof & Attribution

Connect competitive discoveries directly to CRM pipeline and revenue.

  • Everything included in Growth plan
  • HubSpot, Salesforce, PostHog & Stripe sync
  • Closed-loop attribution (Opportunity → ARR)
  • AI Growth Analyst trained on your demand graph
  • Permanent War Rooms for unlimited competitors
  • Real-time Slack & Email market shift alerts

Enterprise

Custom

Annual custom SLA
Demand Infrastructure

Scale demand capture across multiple brands, subsidiaries, and global markets.

  • Everything included in Operator plan
  • Multi-brand & global market demand coverage
  • Warehouse sync (Snowflake, BigQuery, Databricks)
  • Custom ICP ontology & opportunity taxonomy
  • Dedicated growth strategist & custom SLA
  • Enterprise SSO & team role governance
The Weekly Retention Heartbeat

Every Monday: Your AppNexa Brief

A static report is a one-time product. AppNexa is a recurring operating system because your market, competitors, AI prompts, and experiment outcomes change every single week.

Why teams renew:

Cancel, and you lose your demand radar, attack queue, experiment ledger, and company-specific growth memory.

🔴 3 Competitor Threats

Salesforce entered 7 high-intent topics you previously led.

🟢 5 New Opportunities

$184k uncaptured pipeline detected in new buyer questions.

🟡 3 Demands at Risk

Rivals gaining citations on high-value comparison domains.

🚀 3 Attacks to Run

Ranked by Attackability score with transparent 3-day work items.

PRICING ARCHITECTURE

The Product Principle: Clear Value at Every Step

Free · Proof

Prove the Problem

Answers: “Do I have a problem?” Free Competitive Demand Snapshot with 1 complete flagship attack plan.

$149/mo · Core OS

Solve the Problem

Answers: “What exactly do I do about it?” Full Demand Map, Attack Planner, Weekly Radar, Demand at Risk & Experiments.

$399/mo · Operator

Prove the Solution Pays

Answers: “Did the attacks make money?” HubSpot/Salesforce CRM attribution, AI Growth Analyst & War Rooms.

Enterprise · Scale

Operationalize It

Multi-brand, multi-product, multi-market coverage with API access, data warehouse exports, and SSO governance.

FEATURE BY FEATURE

Complete Capability Breakdown

We don't cripple the free product with blurred noise. Free completely solves one discovery problem, while paid delivers the complete operating system.

CapabilityFree ($0)Scout ($49)Growth ($149)Operator ($399)Enterprise
Competitive Snapshot Audit
Rivals Tracked in Single Audit2 rivals2 rivals5–10 rivalsUnlimitedUnlimited
One Complete Attack Opportunity✓ Flagship✓ Flagship✓ All✓ All✓ All
Full Opportunity Database MapLimited (10)✓ Complete Map✓ Complete Map✓ Complete Map
Why They Win & Evidence Graph1 flagship gapLimited✓ Full graph✓ Full graph✓ Full graph
Competitor Attack MapLimited✓ Full Map✓ Full Map✓ Full Map
Opportunity Economics (No Fake Precision)1 sample rangeLimited✓ Full model✓ Full modelCustom models
Weekly Demand Radar Re-scans✓ Weekly✓ Weekly✓ ContinuousCustom cadence
Permanent Competitor Watch2 rivals5 rivalsUnlimited rivalsUnlimited rivals
Demand at Risk Early-Warning Radar✓ Active✓ Active + SlackCustom alerts
Actionable 3-Day Attack Plans1 flagship planLimited (3)✓ Full Attack Center✓ Full Attack CenterCustom playbooks
Closed-Loop Experiment Center1 active✓ Baseline → Result✓ Baseline → ResultCustom workflows
Growth Memory Moat (Win-Rate Playbooks)✓ Company memory✓ Company memoryCross-brand memory
Google Search Console & GA4 SyncOrganic sync✓ Full sync✓ Full sync
HubSpot & Salesforce CRM Attribution✓ Full attribution✓ Full attribution
Closed-Won Revenue Attribution (Stripe)✓ Proven ARR✓ Multi-touch
AI Growth Analyst✓ Trained on CRMCustom fine-tuned
Team Workflows & Seats1 user1 seat3 seatsUnlimitedSSO & SCIM
API & Data Warehouse Export✓ Full export
OUR CONVERSION STANDARD

Ethical Persuasion · Zero Dark Patterns

We believe enduring B2B SaaS relationships are built on rigorous trust, not manipulative tricks. We guarantee:

Progressive Revelation: Genuine discoveries first, then the system to act.
No Fake Precision: Honest commercial ranges, never inflated single numbers.
No Fake Urgency: No countdown timers or fabricated “only 2 spots left”.
Uncrippled Free Tier: 1 complete flagship attack with full action plan.
Transparent Math: Every multiplication chain and provenance disclosed.
No Friction Cancellation: Cancel anytime in 1 click without retention mazes.

Why This Is Worth Paying For

Priced gaps, not mention counts

Each gap carries a modeled pipeline figure with the full multiplication chain visible, so you can inspect the assumptions directly.

Four confidence dimensions, not one score

Evidence, demand, economics and execution are rated separately. When the evidence is thin, we highlight it clearly on the report.

An experiment ledger with accountability

Turn any gap into a tracked experiment: baseline, target, work, then 30/60/90-day measurement. We are judged on outcomes, not vanity metrics.

Monthly, no annual lock-in

Comparable platforms publish $99–$699/month and often lock you into annual contracts. You can leave AppNexa after any month.

What the Alternatives Cost

Public list prices, checked September 2026. We are priced inside the category, not above it — the difference is what you get back.

Semrush AI Visibility

$99 / mo

AI visibility base, competitor prompt research, SEO ecosystem

Ahrefs Brand Radar

$199 – $699 / mo

Modeled prompt database spanning AI search, YouTube, Reddit & TikTok

Profound

$99 – $399 / mo

Answer-engine visibility tracking, prompts, and agent credits

AthenaHQ

$295 / mo

Competitor & cited source insights, content optimization agents

AirOps Offsite

Performance / Variable

Offsite distribution & publisher citations with performance promise

AppNexa

$0 – $399 / mo

Competitive Demand Intelligence: Attack Map, Why They Win, & Experiment Ledger

Which Plan Fits You?

Billing opens shortly. Tell us the price that matches the value you would get, what you use today, and what it fails to tell you — we read every answer.

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